Holaluz: Microsite
Linkedin Instagram Envelope Holaluz: Microsite Resume A significant improvement was achieved in the design of a microsite in the energy sector through a user-centered and research-driven approach. This project optimized navigation, effectively communicated the value proposition, and aligned the design with the brand’s key attributes, resulting in a +2.5% increase in the main KPI. interviews + […]
Holaluz: Rebranding
Linkedin Instagram Envelope Holaluz: Modular Design for Efficiency and Cohesion Resume The Holaluz rebranding project presented two key challenges: redefining the brand’s digital identity and transitioning to a new tool for creating landing pages, which initially limited the design team’s autonomy. My solution was to develop a modular system with adaptable structures and variables, ensuring design […]
Mi otra yo
Work About me BRAND & WEB DESIGN Mi otra yo Creation of Website, Brand, and Social Media for Mi Otra Yo Type Brand, SM & Web Design Duration 4 weeks Tools WordPress & Elementor Context Mireya needed a website to digitally introduce herself and her coaching services. Mi Otra Yo is a project that was […]
Endosofía
Work About me BRAND & WEB DESIGN Endosofía Creation of the Endosofía Brand and First Web Design in 2022, a project focused on supporting women with menstrual disorders such as endometriosis. Type Brand & Web Design Duration 3 weeks Tools WordPress & Elementor Context Currently, endometriosis is a disease with barely known causes or cures. However, […]